The market
Tens of thousands of owner-run hair and beauty salons in German-speaking Europe alone; one of the last core industries that remains barely digitised.
Investor Relations · Seed
Investiere in die Kategorie Salonintelligenz.
Saloncare baut das Betriebssystem für den modernen Salon; mit Sam, dem KI-Co-Piloten, der die Beratung am Stuhl hebt und messbar mitverkauft. Diese Seite gibt dir den ersten Blick; Zahlen, Finanzplan und Beteiligung liegen bewusst im vertraulichen Deck.
Überblick
Warum sich der Blick lohnt.
Vier Gründe in Kurzform. Belege, Zahlen und Szenarien liegen bewusst im vertraulichen Deck.
CategorySalon intelligence
MarketGerman-speaking Europe
ModelSaaS subscription
StageSeed
Die Gelegenheit
Vier Gründe, genauer betrachtet.
The model
Recurring subscription revenue per salon and per position rather than project work; plus a second revenue layer with the manufacturing industry.
The USP
Sam, the AI co-pilot, works in the middle of the business: it makes the consultation consistently good and measurably sells alongside it. Not another booking tool.
The founding team
Manuel Wester (co-founder and CPO), a master hairdresser with his own salon in Berlin, builds the product in live operation; Linda Antonia Heue (co-founder and CEO) leads the company and growth; Paula Rieger (CFO) runs the finances. Craft meets entrepreneurial force.
Der Hebel
Ein Assistent, der mitverkauft.
Eine Szene aus dem Salonalltag genügt, um den Hebel zu verstehen.
Hey Sam
Hey Sam, what should I recommend to Ms Berger today?
Colour from 12 March, scalp dry at the last visit: recommend the gentle care range and offer the 15-minute scalp treatment; both are in stock, and the treatment still fits before the follow-up appointment at 3.30pm.
- 01
The consultation gets many times better
Sam listens, remembers every formula and analyses before the cut; what depended on the day becomes a system.
- 02
Recommendations come at the right moment
The client sits for several hours in the strongest point of sale the industry has; Sam reactivates the whole range right there.
- 03
Product sales and upselling pick up
More products sold, more add-on services, more rebookings. The business plan is built on exactly this lever.
Warum jetzt
Drei Entwicklungen treffen zusammen.
AI is ready for the chair
Language understanding, photo analysis and recommendations are for the first time good enough to be used inside the consultation, not only in the back office.
A shortage of skilled staff
When hands change, the salon needs a memory that stays. Consistency turns from an aspiration into an economic factor.
Integration first, then one system
Today Saloncare docks onto existing point of sale and booking systems, which lowers the barrier to entry to almost nothing. The goal is one system instead of many, one subscription for the whole salon.
Der Weg
Von der Idee zum einen System.
Wo wir stehen und wohin wir wollen. Die genaue Zeitplanung liegt im vertraulichen Deck.
- The ideaA salon needs a memory. Saloncare grows out of that observation at the chair.
- IncorporationThe idea becomes a company: Saloncare, the operating system for the modern salon.
- Development · where we standThe product is being built in live operation, in the founder's salon.
- Pilot programmeA small, closed group of pilot salons works with Saloncare and helps shape it.
- Market launchSaloncare becomes generally available and lays itself as a layer over the salon's existing point of sale and booking systems.
- Our own calendarThe connection becomes our own appointment and booking layer; one fewer programme running alongside.
- POS till systemThe till moves into Saloncare: our own POS system, so the salon no longer needs a second system for payment and receipts.
- One system · the goalOne subscription for the whole salon: consultation, appointments, till, team and guests in one place.
A salon that remembers is a salon that grows.
Confidential deck
The whole plan, one click away.
The deck itself is provided in German.
Das vollständige Investor-Deck; Zugang mit Name und E-Mail-Adresse, dein persönlicher Link kommt sofort per Mail.
- Der Finanzplan: fünf Jahre, Monat für Monat gerechnet, vier Szenarien zum Vergleich
- Beteiligung im Detail: Runde, Cap-Table, Mittelverwendung, Fahrplan und Risiken
- Dein persönlicher Rechner: Anteil und Modellwert für deinen Betrag